Back to Case Studies
Financial TechnologyFinanceFlow Inc.

How We Generated 1,000+ Qualified Leads for a Fintech Startup

Published October 15, 2024

How We Generated 1,000+ Qualified Leads for a Fintech Startup

The Challenge

FinanceFlow, a B2B payment processing platform, struggled to reach decision-makers at mid-sized companies. Their in-house cold email campaigns had low open rates (8%) and virtually no conversions.

Our Solution

We implemented our laser-targeted prospecting system to identify CFOs and Finance Directors at companies with 50-500 employees. Our tech-driven delivery engineering ensured 98% inbox placement, while our conversion-focused copy addressed specific pain points around payment reconciliation and cash flow management.

The Results

1,247
Qualified Leads Generated
67%
Open Rate
23%
Reply Rate
187
Meetings Booked
$2.4M
Pipeline Added
11 days
Time to First Lead

Mumbo LEADS transformed our outbound strategy. We went from struggling to book 2-3 meetings per month to consistently generating 40+ qualified opportunities. The ROI has been incredible.

Sarah Johnson
VP of Sales, FinanceFlow Inc.

Ready for similar results?

Let's discuss how we can help you generate more qualified leads.

Book a Consultation